Ruby Ribbon

winter holiday 2018 lookbook

Issue link:

Contents of this Issue


Page 1 of 43

RUBYRIBBON.COM WE ARE LISTENING! At Ruby Ribbon, we talk to women every day. Our intimate conversations provide the inspiration for innovative products that seamlessly combine fit, function and fashion. Whether it's intimates, swim, activewear, leggings or pants, our conversations betray the "fail points" where fashion or function asks a woman to compromise comfort. Enemy No. 1 is the most offensive of them all, and is the one that ironically sits closest to our hearts: The Bra. This fall, we sponsored the first-ever national survey of women and their bras and you told us: Your bra is not your friend, nor even a polite acquaintance. At best you put up with her. Your bra is uncomfortable, annoying and ugly. Your bra comes off within minutes of getting home (oftentimes even before you kiss your family hello). The holiday season is one of lights, love, giving, joy and a little indulgence. This is a time of celebration, of going out, gathering in and always dressing for the season's sparkle. Let's start with something underneath that is just as pretty and that supports, shapes, smooths and lifts with comfort. In other words: 'Tis the season to go braless! We wish you an amazing holiday season–and the joy of having beauty and fit going hand in hand. Anna Zornosa Founder & CEO @annazornosa COVER: Left: sheer classic cami SEE PG 11 Top: sheer full support cami SEE PG 11 Bottom: lace full support cami SEE PG 9

Articles in this issue

Links on this page

view archives of Ruby Ribbon - winter holiday 2018 lookbook